A Mark of the World Federation of Diamond Bourses
world diamond mark
The World Diamond Mark® (WDM) was created by the World Federation of Diamond Bourses to rekindle the consumers’ enthusiasm for diamonds and diamond jewellery, and consequently, boost demand for natural diamonds throughout the diamond supply pipeline.
Operating as the industry’s catalyst, WDM aims to engage all diamond industry stakeholders, and invites them to participate in WDM’s programmes. 
Of Optimism, Idiocy and Generic Diamond Promotion
By Alex Popov
It is impossible to replace human emotions, neither with electronic gadgets, nor with synthetic diamonds or even a Birkin bag...